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Telemarketing Tips: Scram from that Scam (Part 1)

posted by Margaret Spencer on October 17, 2016

Telemarketing Tips: Scram from that Scam (Part 1)       Businesses who operates legit telemarketing are losing large sum of revenues to scams every year. What is worse is that legitimate telemarketers bear the brunt as people are becoming more and more skeptic and resistant to trust any telemarketing calls in the fear that it is fraud.

    Scammers exploit their victims through baiting them with exaggerated prizes, products or services. Due to the prevalence of these too good to be true calls, it is important to be well-informed of the different types of telemarketing scams and see the warning signs that heads to this crime.

        These are the following common types of telemarketing scams as enumerated by the Federal Trade Commission (or FTC).

  • Travel packages. The suppose promoters alert you that you have been chosen to avail a “free” or “low-cost” trip to somewhere. Turns out, this end up having a couple of pricey hidden charges. Incredulously, even after you paid, this trip doesn’t happen.
  • Credit and loans. This type of scam pertains to the ploy involving advance fee loans, payday loans, credit card protection and low credit card interest rates. Usually takes place when the economy is suffering a setback.
  • Sham or exaggerated business and investment opportunities. One of the telemarketing scams that made millions of dollars. Victims are offered low risk but high ROI. Scammers depend on the fact that most people do not research on the complexity of business and investments and pressure them to commit right there and then.
  • Charitable causes. Scammers urge you to donate right away for a recent disaster relief effort.
  • High-stakes foreign lotteries. You can say that this is the most obvious fraud since there is a prohibition of cross-border sale or purchase of lottery tickets stipulated in the law. Victims are notified to have won a large sum of money in a foreign lottery which they can only claim if they pay the processing fees and taxes. Where is that ticket anyway?
  • Extended car warranties. This time, scammers pretend to be a car dealer or manufacturer representatives. They make it a point to know profiles about your car such as what kind of car it is or when and where did you buy it so they can persuade you to sign up on overpriced extended car warranty plans.
  • “Free” trial offers. Some companies suggest that you sign up for the free trials of their product (“products” in some cases) and when you sign up, things becomes shady because they start charging you until you cancel.

 

Posted in B2B Telemarketing | Business | Business Advice | telemarketing tips with no comment


Why Should You Include Telephone Survey in Your Business?

posted by Margaret Spencer on October 17, 2016

Businesses that are starting up, launching a new product or service or assessing their customer service are bound to do a market research. Of which, the results are ultimately used to respond to the needs and preferences of the target market. Information is the main ingredient in a market research and marketers have been using […]

Posted in B2B Marketing | B2B Telemarketing | Business | Business Advice | marketing | Marketing Tips | telemarketers | telemarketing tips with no comment


5 Words You Should and Should Not Include in Your B2B Telemarketing Pitch

posted by Margaret Spencer on October 14, 2016

Words have the power to both compel and drive prospects away. In B2B telemarketing, using certain word or phrases can have an impact on the call. Wrong words or phrases can leave a bad taste in the prospect’s mouth but the right ones can certainly earn you their good side. Let us a take a […]

Posted in B2B Leads | B2B Marketing | B2B Telemarketing | Business | Business Advice | lead acquisition | Lead Generation | marketing | marketing ability | Marketing Tips | telemarketers | telemarketing quality | telemarketing tips with no comment


Tips and Tricks in Selecting a B2B Telemarketing Firm (Part 3)

posted by Margaret Spencer on October 12, 2016

Send a Request for Proposal (RFP) and evaluate response based on fixed criteria You can further narrow down or even finally get to choose one from your B2B telemarketing firm prospects by distributing RFPs. First, you need to lay out details about your business profile, status quo, requirements, and expectations. You can follow this up […]

Posted in B2B Leads | B2B Marketing | Business | Business Advice | lead acquisition | Lead Generation | marketing | marketing ability | Marketing Tips | sales | telemarketers | telemarketing quality | telemarketing tips with no comment


Tips and Tricks in Selecting a B2B Telemarketing Firm (Part 2)

posted by Margaret Spencer on October 11, 2016

Investigate about their telemarketers. Figuratively speaking, your telemarketing campaigns are  like wars and the frontline soldiers are going to be the telemarketers. If this is the case, do they have the necessary ammunitions lock and loaded? Or if it all comes down to hand to hand combat, are they skilled enough to take it head […]

Posted in B2B Leads | B2B Marketing | Business | Business Advice | lead acquisition | Lead Generation | marketing | marketing ability | Marketing Tips | sales | telemarketers | telemarketing quality | telemarketing tips with no comment


Tips and Tricks in Selecting a B2B Telemarketing Firm (Part 1)

posted by Margaret Spencer on October 7, 2016

When you’re set out to find the perfect B2B telemarketing firm for your business, you need to have your objectives in mind, substantial knowledge, and strategy so that you’ll be able to make the best possible decision in who to choose. To be honest, there isn’t necessarily a perfect technique in selecting one but there […]

Posted in B2B Leads | B2B Marketing | Business | Business Advice | lead acquisition | Lead Generation | marketing | marketing ability | Marketing Tips | sales | telemarketing quality | telemarketing tips with no comment


Discover the Secrets of those Engaging Email Subject Lines

posted by Margaret Spencer on October 5, 2016

            You can say that email subject line is the make or break of any email. Why? Of course. It has to be tempting enough to be able to tempt prospects to open and read the rest of your email. No matter how much you invest on getting the content […]

Posted in B2B Leads | B2B Marketing | Business | Business Advice | e-mail marketing | lead acquisition | Lead Generation | marketing ability | Marketing Tips | sales ability with no comment


Do You Want to Be a Thought Leader? Here’s how! (Part 2)

posted by Margaret Spencer on October 4, 2016

Thrive for a content that BANGS Innovation is the ground that the best thought leaders in the world have always tread. Their visions and way of thinking aren’t limited to what has already been established in the industry they belong. They always explore possibilities and make contents out of it. They make bolder claims. They […]

Posted in B2B Leads | Business | Business Advice | content marketing | Lead Generation with no comment


Do You Want to Be a Thought Leader? Here’s how! (Part 1)

posted by Margaret Spencer on October 3, 2016

Thought leadership is the state of being identified by an audience or readers as a source of useful information about a particular field or industry. This is mainly attained through educating prospects, customers, community, connections, etc. Thought leadership establish credibility which, in turn, builds trust and loyalty. Becoming a thought leader in the field/industry you’re […]

Posted in B2B Leads | Business | Business Advice | content marketing | Lead Generation with no comment


Choosing the right database/contact list provider

posted by Margaret Spencer on September 29, 2016

There are an overwhelming number of database and contact list providers globally and each of them comes with their own edge and potential issues. Given this, choosing one could really get challenging. So here are some of the key considerations that would guide you in picking the right match. Create a data set that satisfies your business’ […]

Posted in B2B Contact Database | B2B Leads | B2B Mailing Lists | B2B Marketing | Business | Business Advice | Business Contact Database | Business Contact List | Business Database | business directory database | business email database | Business Email List | Business List | Business List Provider | business mailing address | Business Mailing List | Calling List | Contact Database | contact database for email marketing | Contact Lists | Custom list | Data Records | Database Providers | E-Mail Lists | Emailing List Provider | Mailing List | Mailing List Provider | marketing | Marketing List | Purchasing Record Lists | sales | Telemarketing List with no comment


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