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Data Identification

posted by Margaret Spencer on January 6, 2014

It is important in having healthy email advertising to send out the right suggestions to the right customers with the right email address and at the right interval. In how to accomplish this is not surprising: know who the customers are.

On the other hand, it can predict copiously of different things.

There is a great space of room on the range between knowing everything there is to know about each customer along with modifying communication in order to reach them separately and knowing close to nothing about customer’s favorites and maximizing the mass communication with liberty.

Customary subdivision techniques are apparent: the usage of data to motivate a directed communication approach for specific customer clusters.

Here are some tips in on how to effectively research on customer data.

  • Insightfulness. In how insightful a data is a characteristic of a data point or set of data points. The more profound the data that is in possession, the fewer assumptions are wanted to make regarding one customer. An example of this is when a data is presenting that a customer has a strong history of patronizing the company’s services and that he is male. The latter information is more “profound” compared to the data showing that the customer is a male and that males are more likely to hire the services of the company. (more…)
Posted in Business Contact Database | Contact Database Provider | E-mail marketing services with no comment


Contact List – Different Types Of Marketing Ammo

posted by Margaret Spencer on November 29, 2012

It does not take a lot to see the similarities between a contact list and a stock of ammo. Like ammo, you need a contact list to keep generating opportunities for your B2B firm. However, what some people overlook is that ammo comes in different types. Surprisingly, it is the same when it comes to different kinds […]

Posted in B2B Contact Database | B2B Leads | B2B Mailing Lists | Business | Business Contact Database | Business Contact List | Business Database | Business List | Business Mailing List | E-Mail Lists | Email List Provider | List Providers | Mailing List | marketing | Marketing List | Marketing Tips with no comment


Contact Database Tips – What Bugs To Clean Out

posted by Margaret Spencer on November 28, 2012

It is not enough to just build a contact database. It should also be cleaned, updated, and kept in good working condition. However, even those who know that do not know just how many different kinds of bugs are found inside a single contact database. You do not just clean out one kind while downplaying the […]

Posted in B2B Contact Database | B2B Leads | Business | Business Advice | Business Contact Database | E-Mail Lists | Mailing List | marketing | Marketing List with no comment


Using A Business Email List Needs Many Faces

posted by Margaret Spencer on November 14, 2012

When you look at your business email list, you will be surprised at how it can force you to wear many faces. Spies are not the only ones called to be masters of disguise. And while deception should not be your goal, there are shocking parallels when it comes to the need to give different impressions.

Posted in B2B Contact Database | B2B Leads | B2B Mailing Lists | Business | Business Advice | Business Contact Database | Business Contact List | E-Mail Lists | E-mail marketing services | Mailing List | marketing | Marketing List with 1 comments


How A Business Email List Can Impact Consumers

posted by Margaret Spencer on November 7, 2012

While a business email list is technically used for B2B processes like lead generation, you can be surprised at how such lists will impact consumers. On the other hand, nobody can blame you for not considering such impacts. When you see industry leaders get so steeped in big business, you think their influence never reaches past the […]

Posted in B2B Contact Database | B2B Leads | B2B Mailing Lists | Business | Business Advice | Business Contact Database | Business Contact List | Business Email List | Business List | Contact Database | E-Mail Lists | Mailing List | marketing with no comment


What Is A Risky Business Email List?

posted by Margaret Spencer on November 6, 2012

There is no doubt that marketing comes with risks. However, there are times when even just your business email list can magnify those risks quite a bit. What do you do then? Well, ideally, you would be called to tackle those risks head on. There is nothing wrong with that but obviously there is plenty wrong in […]

Posted in B2B Leads | Business | Business Advice | Business Contact Database | Business Contact List | C-Level Executives | C-Level Leads Database | C-Level Mailing List | Contact Database | Contact Database Provider | E-Mail Lists | Email Marketing List | Executive Lists | marketing | Marketing List with 2 comments


Strategize, Adapt and Expand the Contact Database

posted by Margaret Spencer on October 1, 2012

In the army, generals need to strategize in order to win every battle or war and expanding their control on a certain geographical location; according to the infamous Sun Tzu in his art of war that “opportunities multiply as they increase. Same goes for business expanding business. Every company needs to do a lot of […]

Posted in B2B Contact Database | B2B Mailing Lists | Business Contact Database | Business Contact List | Business Mailing List | Mailing List Provider with no comment


contact list, business contact database

When Will Marketers Learn to Segment Their Contact Lists?

posted by Margaret Spencer on September 26, 2012

New research reveals that “a majority of email marketers are flying blind” as pointed out by a news article of the same title (as quoted) recently published on the Direct Marketing News website. As if the headline isn’t disconcerting enough, the details in the news report are even more dismal. In this blog entry, we’ll […]

Posted in Business | Business Contact Database | Contact Lists | marketing | sales with 1 comments


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