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Email Cleanliness is Next to Success

posted by Margaret Spencer on January 31, 2014

Health is connected to personal hygiene. People who know how to clean themselves are healthy people and do not get sick too easily and when people do not get sick easily, they function more efficiently in their personal life and work. When people are clean, they are more presentable to other people, making them more pleasing to the eye and actually have higher chances of being gauged by other people, people who could make a difference in their life.

The same can also be said for online marketers. Marketers need to have healthy practice of database hygiene. They need to clean out their databases once in a while in order to make more spaces available and remove those inactive and dead emails.

Be clean about it

  • Clean the Registrations. Whether it is bounced, inboxed or routed to the junk folder, the single most important and influential trait is deliverability. The most critical metrics influencing reputation are hygiene based. Wisely handling and segmenting the list before email deployments provides chances of less deliverability issues that the marketer needs to worry about. (more…)
Posted in B2B Contact Database | Business | Business Contact List | Business Email List | marketing | sales with no comment


Don’t Let Them Go

posted by Margaret Spencer on December 9, 2013

When the word “Spam” is on the screen, it is dreadful to see on the inbox. However there is another “click through” link that customers never bother to click for it is the unsubscribed link. While there is email marketers that would agree that minimizing unsubscribes are in their greatest importance, it is most likely […]

Posted in Business | Business Contact List | Contact Lists | e-mail marketing | marketing | sales with no comment


Acquiring Customer Responses with a Contact List

posted by Margaret Spencer on January 15, 2013

Response is an indication that someone is listening. An important component for telemarketing success is the contact list. This is so important that it is considered to be the foundation of business. The list of contacts provides updated contact information of both current customers and prospects. Varying goals does not matter for they can all be […]

Posted in Business | Business Contact List | Contact Lists | Custom list | marketing | sales with no comment


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Alliances Through Communication With The Use of the Contact Database

posted by Margaret Spencer on December 6, 2012

When a company needs more investors, clients and customers, they will need to establish a contact database in order for them to have constant communication with them.  Technology nowadays enables deals between businesses to be done even without facing the client or customer; more and more business people comment that they are building their own […]

Posted in Business | Business Contact List | Calling List | Contact Database | marketing | sales | Uncategorized with no comment


Contact List – Different Types Of Marketing Ammo

posted by Margaret Spencer on November 29, 2012

It does not take a lot to see the similarities between a contact list and a stock of ammo. Like ammo, you need a contact list to keep generating opportunities for your B2B firm. However, what some people overlook is that ammo comes in different types. Surprisingly, it is the same when it comes to different kinds […]

Posted in B2B Contact Database | B2B Leads | B2B Mailing Lists | Business | Business Contact Database | Business Contact List | Business Database | Business List | Business Mailing List | E-Mail Lists | Email List Provider | List Providers | Mailing List | marketing | Marketing List | Marketing Tips with no comment


Humanizing Your Business Email List

posted by Margaret Spencer on November 16, 2012

Sometimes when you see a business email list, you have a tendency to exaggerate the images of your prospects. In some cases, the exaggeration comes as a result of seeing their position in your prospect companies. However, that little tendency is not always a good thing. It has been a case throughout history that when people […]

Posted in B2B Contact Database | B2B Leads | B2B Mailing Lists | Business | Business Advice | Business Contact List | Business Email List | Business List | C-Level Executives | E-Mail Lists | Email List Provider | marketing | Marketing List | Marketing Tips with 2 comments


Using A Business Email List Needs Many Faces

posted by Margaret Spencer on November 14, 2012

When you look at your business email list, you will be surprised at how it can force you to wear many faces. Spies are not the only ones called to be masters of disguise. And while deception should not be your goal, there are shocking parallels when it comes to the need to give different impressions.

Posted in B2B Contact Database | B2B Leads | B2B Mailing Lists | Business | Business Advice | Business Contact Database | Business Contact List | E-Mail Lists | E-mail marketing services | Mailing List | marketing | Marketing List with 1 comments


Maximizing The Capabilities of The Leads Database

posted by Margaret Spencer on November 10, 2012

Telemarketing companies are in a constant hunt for fresh leads to purchase their services, and getting them spells a good omen for their revenue. However, these newly acquired people are anonymous. The company cannot accurately target their potential buyers without the right tool at their disposal. Getting in touch with other businesses that are not […]

Posted in Business | Business Contact List | Leads Database | marketing | sales with no comment


A Short Business Email List – A Bad Sign?

posted by Margaret Spencer on November 10, 2012

All right so you have finished building a business email list. You finished canvassing vendors, bought from the best ones, and now your email marketers are working on a template to start blasting. There is only one thing nagging at the back of your mind: the list still feels too short. No matter how much you […]

Posted in B2B Contact Database | B2B Leads | B2B Mailing Lists | Business | Business Advice | Business Contact List | Business List | Contact Lists | E-Mail Lists | E-mail marketing services | Email List Provider | Email Marketing List | Emailing List Provider | marketing | Marketing List with no comment


Using A Business Email List For Announcements

posted by Margaret Spencer on November 9, 2012

A business email list can be used for more than just your regular lead generation campaign. It can be used to make a very important announcement. Things like new products or new services may need a bit of marketing. But no matter how you look at it, what better way to introduce them than to pronounce the […]

Posted in B2B Contact Database | B2B Leads | B2B Mailing Lists | Business | Business Advice | Business Contact List | Business Email List | Business List | Business Mailing List | E-Mail Lists | E-mail marketing services | Email Marketing List | Mailing List | marketing with 1 comments


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