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How An Email List Should Point To Industry Culture

posted by Margaret Spencer on November 1, 2012

All right so your company is done with development, done with production, and now you have acquired an email list with details that will get in you touch with players in a new industry. But wait up, are you sure this is as easy as dropping down an email list vendor’s site, making a beeline for an industry category, and just clicking ‘Buy’?

You may not realize it but you have already skipped one or two critical steps to take before marketing to a new, unfamiliar industry!

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Posted in B2B Contact Database | B2B Leads | B2B Mailing Lists | Business | Business Contact List | E-Mail Lists | E-mail marketing services | Email List Provider | Email Marketing List | Emailing List Provider | Mailing List | Mailing List Provider | mailing list services | marketing with 1 comments


Importance of an Accurate Calling List

posted by Margaret Spencer on October 2, 2012

As Confucius once said that success depends on preparation, and which preparation there is sure to be failure. This saying also goes for a telemarketing company; every company and business would like to succeed, no matter how big or small. They will always anticipate any trouble or glitches that would come along the way in […]

Posted in Business | Business Contact List | Calling List with no comment


Strategize, Adapt and Expand the Contact Database

posted by Margaret Spencer on October 1, 2012

In the army, generals need to strategize in order to win every battle or war and expanding their control on a certain geographical location; according to the infamous Sun Tzu in his art of war that “opportunities multiply as they increase. Same goes for business expanding business. Every company needs to do a lot of […]

Posted in B2B Contact Database | B2B Mailing Lists | Business Contact Database | Business Contact List | Business Mailing List | Mailing List Provider with no comment


contacts list, contact database

Building Your Business Contacts List: A Hedge Against the “Fiscal Cliff”

posted by Margaret Spencer on September 1, 2012

How can building your business contacts list save your company from the looming ‘fiscal cliff’ in 2013? Well, all by itself, list building can’t do much. But if it’s part of a broader marketing and business strategy to address the potential crisis ahead, then it can be one of the most effective measures to let […]

Posted in Business | Business Contact List | Business Database | Contact Database | Contact Lists | marketing | sales with no comment


sales leads database

5 Reasons Why Sending Direct Mail in Your B2B Sales Lead Database Works

posted by Margaret Spencer on August 28, 2012

In a digital world, it’s not easy to come up with good reasons to justify carrying out a direct mail marketing campaign with your B2B contact list. Why should you go for slower and clumsier direct mail when you can have the lightning-fast and laser-precise advantage of email? Well, it turns out that, although direct […]

Posted in Business | Business Contact List | Contact Database | marketing | Marketing List | sales | Sales Leads Database with no comment


Building Your Business Contact List: A Hedge Against the Fiscal Cliff

posted by Margaret Spencer on August 27, 2012

How can building your business contact list save your company from the looming ‘fiscal cliff’ in 2013? Well, all by itself, list building can’t do much. But if it’s part of a broader marketing and business strategy to address the potential crisis ahead, then it can be one of the most effective measures to let […]

Posted in B2B Contact Database | Business | Business Contact List | Contact Lists | List Providers | marketing | sales with no comment


contact list

How to Build Strong Long-term Relationships with Your B2B Contact Lists

posted by Margaret Spencer on August 23, 2012

How long are you planning to engage with the recipients in your B2B contact lists? If your answer to this is somewhere along the lines of “until I’ll be able to squeeze enough sales opportunities,” then you need to carefully think about your approach to communicating with your B2B email marketing list. The best way […]

Posted in B2B Contact Database | Business | Business Contact List | Contact Database | Contact Lists | E-Mail Lists | marketing | sales with no comment


6 Tips to Balance Email Marketing with a Contact List

posted by Margaret Spencer on August 20, 2012

In many ways, running a modern email marketing campaign is like walking on a tightrope that needs balancing between delivering useful content and sending promotional sales material to recipients in your contact list. You have to know which side to concentrate on as you proceed along the wire or else fall off and disappoint your […]

Posted in Business | Business Contact List | Contact Database | Contact Lists | marketing | sales with no comment


contact database, contact lists

How to Create 15-Second Email Messages for Recipients in Your B2B Contacts List: Lessons from a World-Class Marketing Coach

posted by Margaret Spencer on August 14, 2012

Can you explain some idea, proposal, or offer to recipients in your active B2B contacts list through an email message that won’t take them more than 15 seconds to read and act on? If you can, then stop right here; you don’t have to read on. For those who answered “no,” don’t worry. This post […]

Posted in Business | Business Contact List | Contact Database | Contact Lists | marketing | sales with 2 comments


contacts list

Six Early-Warning Signs That Your B2B Email Marketing Campaign is Doomed from the Start

posted by Margaret Spencer on August 13, 2012

Why do some B2B email marketing campaigns seem to unexplainably fail? There are a lot of possible answers to this question – poor planning/execution, misuse of direct email contact lists, bad timing, dull content, etc. However, the most striking reason would be that some email campaigns weren’t meant to succeed long before they even begin, […]

Posted in Business | Business Contact List | Contact Database | Contact Lists | Mailing List Provider | marketing | sales with 3 comments


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