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Choosing the right database/contact list provider

posted by Margaret Spencer on September 29, 2016

Choosing the right database/contact list providerThere are an overwhelming number of database and contact list providers globally and each of them comes with their own edge and potential issues. Given this, choosing one could really get challenging. So here are some of the key considerations that would guide you in picking the right match.

  • Create a data set that satisfies your business’ data standard and segmentation criteria (So if you do not have one, you ought to lay it out now.)
  • Served and/or still serving reputable clients and have a major base of operations in North America
  • Verify and maintain the accuracy of their data to ensure its high quality. They should be able to keep up with people changing jobs, job positions, addresses, contact numbers, etc. and must gather their data from reliable sources or from personal interaction with the key contact persons.
  • Keep in line with FCC and CANSPAM regulations. Database and contact list providers compliant with these regulations does practices such as filtering out spam traps or steering clear of DNC registered numbers to avoid putting their client’s reputation and sender score at risk
  • Specialize in the industry you are targeting. Although, a lot database and contact list providers now specialize in a wide array of  industries and are pretty much flexible in customizing list for meticulous clients.
  • Offer Data Integrity Guarantee. That is, in the event that they have sold some outdated records, they will replace it without asking for additional charges.
  • Excellent client service (because it always boils down to those three words).

Never keep your guard down when selecting a database/contact list provider for your business. Always remember that substandard management and service begets substandard list. Take your time in contemplating who to select and do not be hasty. This way, you end up with nothing less than the best.

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shaman

Hiring a Data Shaman for Potential Leads

posted by Margaret Spencer on July 16, 2015

  Imagine the data you have on your database is like a single spirit. Locating a particular data in a pool of a million data is more likely summoning a spirit in the afterlife. Although database automation has been tragically popular in the past decades, company still hires database specialist to navigate their way through […]

Posted in B2B Contact Database | B2B Leads | Business Contact Database | Business Contact List | Business Database | business directory database | business email database | Contact Database | Contact Database | Contact Database Provider | Custom list | Database Leads | Database Providers | Lead Generation | Leads Database | Software Leads with no comment


I Trust You!

posted by Margaret Spencer on February 10, 2014

Everyone needs to trust somebody. In the world of online marketing, marketers would need to establish reliability between their customers. But before catering to the needs of customers, marketers should start off with building a trustworthy email list. Question is: how can a marketer assemble trust through their email marketing campaign? Then here are some tips on […]

Posted in Business | business directory database | business email database | contact database for email marketing | marketing | sales with no comment


It Does Not Have To Be Problematic

posted by Margaret Spencer on November 29, 2013

In the world of online marketing, complication also seems to be the order of the day as personalization, significance, deliverability and preserving devoted customers are ever more problematic in today’s online-driven economy. With all the technologies today, answers can come stress-free and glitches are every so often best solved by humble yet elegant answers. Here are […]

Posted in Business | business directory database | business email database | contact database for email marketing | marketing | sales with no comment


Dead? No, Not Really. We Can Resuscitate

posted by Margaret Spencer on November 22, 2013

When a patient has low heart rate, doctors do not immediately give up hope; they do what they can to revive their patient. Doctors can resuscitate heart and lungs that have low activity. Just like in medicine, online advertising can resuscitate dead email addresses. Marketers should not give up hope immediately on their email addresses; […]

Posted in Business | business directory database | business email database | contact database for email marketing | marketing | sales with no comment


Nope, not Necromancy

posted by Margaret Spencer on November 18, 2013

The definition of Necromancy is that it reanimates the dead. However, it does not necessarily give it life. It differs greatly to Resurrection. In online marketing, dead email lists are clearly no use to advertisers. Reanimating these dead email lists is simply not enough; there is a need for Resurrection. The Latest Occupation—Gives a Thrill  Email […]

Posted in Business | business directory database | business email database | contact database for email marketing | marketing | sales with no comment


Knowing the Data

posted by Margaret Spencer on November 11, 2013

The key to healthy email advertising is to send out the right offers to the right customers with the right email address. In how to accomplish this is not surprising: know who the customers are. However, it can connote plenty of unalike things. There is a great space of room on the range between knowing everything […]

Posted in Business | business directory database | business email database | contact database for email marketing | marketing | sales with no comment


Determine the Best Mailing List Provider from the Rest

posted by Margaret Spencer on September 6, 2011

Today, there are a lot of business owners that would opt to buy a mailing list from list providers. However, here in lies the turning point of their marketing campaign. If they get a direct mailing list that does not coincide with their goals nor with their campaign’s needed specifications then their marketing course is […]

Posted in Business | business directory database | Business Mailing List | marketing | sales with no comment


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