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Do You Want to Be a Thought Leader? Here’s how! (Part 2)

posted by Margaret Spencer on October 4, 2016

Do You Want to Be a Thought Leader? Here’s how! (Part 1)

Thrive for a content that BANGS

Innovation is the ground that the best thought leaders in the world have always tread. Their visions and way of thinking aren’t limited to what has already been established in the industry they belong. They always explore possibilities and make contents out of it. They make bolder claims. They drive change and empower others with this change. So what’s stopping you to be the same?

Build relationship with your audience/readers

You would not become a “leader” without a “follower”. You see, it is not just about curating great content and ideas but having someone to be inspired with those so that they will take action. That is why your ultimate goal is to build a profound and genuine relationship with your audience and readers. Engage them in relevant conversations. Encourage them to contribute their own industry insights and ideas or place their concerns. Reach them whenever, wherever you can. Do not just use your social media accounts for mere promotional stuffs. Use it to know them and to let them know you.

Work with mentors and influencers

Connections are important if you’re aspiring to be a thought leader. When you surround yourself with these people and what you have to offer merits it so, they can definitely help you in getting your word out. They can even help in boosting your strategic visibility. But more than that, when you work with them, you can do a whole lot of growing and learning from their expertise and experience in the industry.

Publish a book.

Perhaps, you can say that authoring a good book  circulated by a well-known publisher is one of the few ways that can speed up your becoming of a thought leader.  A book is a compelling material in establishing yourself as an authority in your industry. In addition, it expands your reach beyond your normal content channels, growing your followers even more.

Stick to what makes you “You”.

Being one of the majority won’t cut it. How will you brand yourself when you won’t do something that would make people single you out from the crowd? Surely, it isn’t so much of a sweat to have your own voice, to just be you. On the other hand, compromising authenticity for the sake of being different is also another story. Don’t pretend to be someone you’re not. Don’t be ashamed of being transparent on what you know and what you don’t. People will respect you more for it. After all, being a thought leader isn’t just centered on you leading others but also you on learning from others in order to grow.

Motivate others to learn, do and be more! Be a thought leader.

Posted in B2B Leads | Business | Business Advice | content marketing | Lead Generation with no comment

Do You Want to Be a Thought Leader? Here’s how! (Part 1)

posted by Margaret Spencer on October 3, 2016

Thought leadership is the state of being identified by an audience or readers as a source of useful information about a particular field or industry. This is mainly attained through educating prospects, customers, community, connections, etc. Thought leadership establish credibility which, in turn, builds trust and loyalty. Becoming a thought leader in the field/industry you’re […]

Posted in B2B Leads | Business | Business Advice | content marketing | Lead Generation with no comment

Some Content You Might Want to Consider Sharing for Lead Generation

posted by Margaret Spencer on September 22, 2016

           People from all ages have always been a fan of freebies. That is why in the venue of digital marketing, marketers make it a point to have some free of charge content to share (or simply put, free files to download). This technique has been used to increase traffic and […]

Posted in B2B Leads | B2B Marketing | Business | content marketing | lead acquisition | Lead Generation | marketing | Marketing Tips | sales | social media marketing tips | social media strategy with no comment

Treading the Same Grounds in B2B Leads: Content and Call List

posted by Margaret Spencer on August 11, 2016

They’re not so different when it comes to B2B leads.             It is easy to perceive that content marketing and calling campaigns have different means in B2B marketing. The former earns the confidence of these B2B leads by employing the creation of content which is significant and useful to address business solutions sought by these […]

Posted in B2B Leads | B2B Marketing | Business Contact List | Business List | Calling List | Contact Lists | content marketing | Telemarketing List | telemarketing quality with no comment

Effective marketing strategies for Email Marketing

Effective marketing strategies for Email Marketing

posted by Margaret Spencer on October 22, 2015

Email marketing has been around for a while now, and it seems that it’s one of the most effective marketing strategy, businesses are currently using. Aside from being able to send out what you want your prospects to know about your business. It also helps you to familiarize how useful email marketing is.

Posted in Business Advice | content marketing | e-mail marketing | E-mail marketing services | Lead Generation | marketing | sales | social media marketing with no comment


Three Types of Profiling in Marketing

posted by Margaret Spencer on October 2, 2015

Profiling programs are designed to guide the marketing automation platform in determining what category would your website visitor are into so to identify the marketing needs of those individual in the marketing process. Profiling software consists of scoring those individual in terms of content visit, email interaction and click rate ration. This helps business in […]

Posted in Advertising Company | content marketing | data profiling | Database Leads | Database Providers | marketing | marketing automation | profiling with no comment


Reaching the Critical Point of Digital Marketing

posted by Margaret Spencer on September 28, 2015

Many years ago we wished upon the stars that advertisement pop-up would disappear in our home screen or page that we are visiting on the web. Well, that wish has been granted by ios 9 and the brand war between Apple, Google and Facebook. Another reason is the percentage use of mobile web user and […]

Posted in B2B Contact Database | B2B Leads | Business | business email database | content marketing | data cleansing | data tips | E-mail marketing services | event marketing | marketing | webinar marketing with no comment


Machine Base Content Marketing

posted by Margaret Spencer on September 23, 2015

Machine-learning technology rising its way to the peak of its value. It has been hastily integrated in the marketing methods. Contact DB currently started its pavement through in using landing page optimizer that will be suited in using Adobe Experience Manager in helping marketers maximize their landing page potential.

Posted in Advertising Company | B2B Contact Database | B2B Leads | Business | content marketing | Custom list | Database Leads | marketing with no comment


SEO and Content Marketing Quick Tips

posted by Margaret Spencer on September 16, 2015

Big companies like Facebook, Twitter, and such are aware of the essentials in executing the basics tactic in search engine optimization (SEO). In starting B2B marketing, content marketing is one of its avenues to increase the popularity of its website. Unless if the website is already popular or popular in the real world.  But if […]

Posted in Contact Lists | content marketing | Custom list | data cleansing | SEO with no comment


Building Momentum in Webinar

posted by Margaret Spencer on September 9, 2015

In B2B marketing, after you made your webinar and select the appropriated platform for it. You already had it in mind what’s going to happen within a week time for your webinar. ur own webinar. Well this is of course not easy for starters but we can improve this one by citing some hints about […]

Posted in content marketing | event marketing | lead acquisition | Lead Generation | List Providers | webinar marketing with no comment

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