When you Data Profile, you need to know how to get the information correctly. It isn’t about just getting all the information on the internet without reviewing it, this may cause confusion for the client once they got the information you provide, if they found out that the information you’ve given is incorrect or out of date.
Many of us might have the same problem regarding in obtaining profiles from the internet. Although you have Facebook, Twitter and Linkedin as a source, it doesn’t mean that it’s accurate enough for you to profile. Some might be a dummy account to cause confusion to Online researcher.
Being satisfied with information that is outdated, isn’t a promising effort to be honest. If you’re satisfied with outdated information, might as well give it for free. You need to know when to say “This is all I could do, I hope this will be enough” when you finished profiling.
Having said this, there are some few things I want to share with you that might help you with Data profiling.
You can’t easily copy and paste the information on the web
Like I said before, copying information that isn’t well studied or well researched and inputting it in your database can bring chaos in your database. You need to study what you’re searching for before encoding it.
Outdated Data can destroy your database
Data’s which you’ve handed out to clients can be returned with an add on note that some businessman don’t want to receive and that note is, REFUND and REPLACEMENT. And if that happens, you need to go back to all your database and start all over again.
You need to remember three things before inputting the acquire data
- Company names can change anytime or yearly, so keep an update on every company you’ve encoded in your database
- C-Level Decision makers doesn’t show their domain and company email in their website or social media page, if you want to get it. You must call them first, and this will be an added work for you
- You shouldn’t be satisfied if what you searched for came up right away, you need to further analyze the information before you input it in your database