For B2B marketers looking to drive genuine interest in their content, ContactDB provides full-service, multi-channel demand generation solutions built on our data-driven and precision-oriented approach. We help you identify and connect with a relevant audience for your whitepapers, webinars, case studies, tradeshows, and other content marketing materials, enabling you to reach the right prospects and capture higher-quality leads.
ContactDB's demand generation services are designed to support your content marketing programs by focusing on five crucial aspects:
Content-driven Prospect Targeting and Profiling - We help you define your target audience based on your content's characteristics and goals.
Buying Cycle Alignment - Our demand generation strategies are geared toward driving response from prospects who are in the research stage of the buying cycle.
Multi-channel Outreach - Each campaign employs a unique optimal mix of email, voice, web, and social media channels for engaging prospects.
Marketing Expertise - We provide you with a dedicated team of marketing specialists that develop and carry out the campaign for you.
Marketing Technology - Our demand generation solutions are powered by LeadsSproutCRM, ContactDB's proprietary marketing automation and lead management tool.
From campaign planning to project execution to opportunity delivery, ContactDB closely works with you at each step of the demand generation process.
Although the details will vary according to your specific requirements, each demand generation program is set up to bring your content in front of your desired audience through multi-channel outreach. Prospects who show interest are nurtured further through live conversations before being handed over as opportunities in your marketing pipeline.
Learn how ContactDB’s proven demand generation strategies can help boost your overall marketing results. Talk to us today.